SUNSET GARDEN

SUNSET GARDEN is a moving-image artwork by Alexandre Arrechea that examines architectural forms as expressions of social choice, cultural value, and structural tension. Known for his critical engagement with architecture and urbanism, Arrechea uses digital tools to reimagine space as both symbolic and lived. In this work, 3D-rendered sculptures of bees and masks become metaphors for community, identity, and collective labor, suggesting how built environments shape and reflect social systems. The project draws inspiration from multiple sources, including the history of the Sunset Strip, Arrechea’s roots in Havana, and the gardens of Monsieur Balmain’s Villa, as well as Olivier Rousteing’s immersive virtual reality designs. These references converge to create a layered visual language that blends architectural history, fashion, nature, and digital abstraction. By situating the artwork on a large-scale digital billboard, SUNSET GARDEN collapses distinctions between art, advertising, and urban spectacle. Presented by the City of West Hollywood through its MIMA program, SUNSET GARDEN forms part of a broader exhibition series featuring works by multiple artists across Sunset Boulevard. The work is visible at the top of every hour on the digital billboard at 8497 Sunset Boulevard, Los Angeles, California, from February 1 through May 31, 2026.